Do you speak fluent English?
Do you have International experience in Online Email Marketing?
Are you based in Munich or willing to relocate there?

If yes, then read on!

A rapidly growing and internationally operating online organisation is searching for an English-speaking International Email Marketing Manager to support and develop their products and website. This is a great opportunity to join an exciting industry and a well established organisation!

My client is based in the heart of Munich and you will be working in a truly international team with a lot of different nationalities. The business language is English; however additional languages are a bonus!

Overall Responsibilities
* Support the global email marketing/CRM (customer relationship management) team. This area has implemented a market-leading ESP (email service provider) and requires support in order to complete the migration to the new system and continue the growth of actual and new countries.
* Leveraging value from email marketing tools
* Maintaining and driving email marketing Campaign Calendar (CCal)
* Execution of all email marketing activities
* Expert user of email marketing tools (ESP and internal promotional tools)
and centralised email campaigns
* Proactive use and improvement of tools and processes
* Maintain 6-week rolling campaign calendar for all markets
* Ensure that seasonal highlight for the year are defined and prepared with all involved departments (i.e. Valentines Day etc.)
* Maintain annual communication calendar
* Coordination of automated and triggered marketing and system email communications
* Definition, setup and execution of email campaigns in all markets
* Support (and initiate) email testing plans to improve conversion rates
* Learn from past tests to improve the future campaigns

Reporting:
* Ensure tracking of KPI on campaign level
* Communicate and document learnings – institutionalise communication and
adoption of best-practices
* Create a central “library” of past campaigns for references
* Be the centre point for cross country reference.

Education:
* University degree – probably with major in statistics, mathematics, sciences or
Linguistics/AI (e.g. Kommunikationswissenschaftler; Fachwirt BAW)
* Prolonged stay abroad (minimum 6 months) in an foreign culture

Experience
* Preferred: 2+ years in dialog marketing, customer relationship management or
direct marketing, mail-order services or subscription business resulting in an indepth
knowledge of online dialog marketing and customer relationship
management. Could have worked for marketing agency if highly rated as
business-focused closed loop marketing specialist
* Project Management
* Desired: worked abroad and/or in English

You will be measured by the
* Operational efficiency and quality (of email campaign creation/execution)
* Conversion rate of the campaigns you send
* Contribution of email marketing/CRM to our overall business
* All aspects of dialog marketing / customer relationship management.
* Customer segmentation and behavioral models based on data mining
* Storyboard definition and management
* Coordination of copywriting/marketing communications
* Measurement strategies
* Analysis of measured data and ‘translation’ of analytical findings into
business actions
* Very good English (working language)
* Management of agencies in communication environment

Personality
* Very analytical: Strong analytical, logical and metrics-oriented mindset with
sense for target-group needs; analytical – how to measure quantitatively the
efforts of copy-writing – this cannot be overemphasized!
* Street smart with business sense: Address problems in a pragmatic, creative
and, if necessary and sensible: unconventional way and a strong business
orientation; acting with a clear understand what the action contributes to the
business
* “Driver” with independent work style: mentality that leads to finish things
completely and pushes suppliers and external partners (without ‘burning’
them); wants to move things and always finds a way to pass dead ends or road
blockers. High self-motivation!
* Precise
* Concise communicator: to-the-point communicator¸ ability to communicate
with demanding and analytical managers
* Intelligent: We are in a very fast moving environment. The person must be
able to very quickly understand requirements and adapt very quickly to
changing requirements
* Passionate; hungry; ambitious
* Tenacious
* Able to work in a fast-paced in a rapidly changing environment

Could this be the opportunity you’ve been waiting for? If so, I would definitely like to here from you!

If you fulfil the requirements send me your CV today, you could soon be making an exciting step in your career! Please send your CV via email in word format to Jennifer Barker – j.barker@eurolondon.de or call 0049 (0)89 23 23 95 80. We regret, applications received in other formats cannot be responded to.

All applicants must have valid documentation to work in Germany.

Thank you for applying to Euro London Appointments, the UK's largest independent language consultancy. Please be advised that documents will be treated in the strictest of confidence and that your application will not be forwarded without your permission. We aim to respond as promptly as possible to your application, however, due to the high level of CV's we receive we are only able to respond to applicants whose profile matches our Clients requirements. To enquire about other vacancies please visit our website at www.eurolondon.de