Europa Passage - Hamburg

Europe's largest inner-city mall combines European flair under one roof: lifestyle, savoir-vivre, dolce vita on five floors. 110 stores tempt with high-class offers, restaurants and cafés invite you to linger. These make the arcade into the meeting place in the middle of the city for bon vivant.

The Europa Passage offers the right thing for every taste: Its wide range includes toys and fashion, jewelry and gifts, culture and high-tech articles, books and pharmaceuticals. On five floors it offers fashion, brands and megastores: Here you will find branches of the major chain stores and small retailers with a very specialised range, as well as service providers from hair stylists to dry cleaners.

The Europa Passage will be especially attractive to followers of fashion. More than 30 fashion stores – names like Sasch and Zero, Street One and Levi’s speak for themselves–make the arcade into the longest catwalk in Hamburg. And if you feel so inclined, you can try out the latest look immediately and stroll through the city.

The eye eats too. A shopping spree stimulates your appetite. From a small and tasty snack over a hearty meal to an elegant café, the Europa Passage has the best to offer in food and drink to tempt you to enjoy and linger. As we all know, it is more pleasant to chat about new purchases over a cappucino or an icecream.

I went here on the day it opened a few weekends ago, have gotta say that it was good but was not that impressed. The range of shops did not seem to be amazing, lots of random clothing shopping chains, couple of good food places but nothing outstanding..

have been to far better shopping malls throughout Europe overall

I was there at the weekend. It looks nice but there's no guide to the shops, so you end up wandering around aimlessly until you find the right shop.

Edit: The website does give some info.

i was always under the impression that the centre in Oberhausen was the biggest - the one with the casino in it - but then again, is Oberhausen a city with a city centre?

I have to admit that I do this anyway even when there is a static guide at the top of the escalators.I'm slightly better with a leaflet map. I think malls/shopping centres are more places to wander around anyway, rather than heading for some specific shop. Too difficult otherwise!

i was also a little irked by the 'no guide' thing.
i enjoy wandering, but if i'm looking for something specific I want to at least know that there might be a store in the mall that can help me out.
Maybe it's a german thing...
i am not needing of a map, i am cherman, i will walk to every store and not ask for help to finding what i need...

Went there last week and found the place utterly disappointing. Hamburg, I believe, has more shopping arcades than any other German city, which comes in handy when it rains. And it rains a lot. So this is just another place to shop around and not get your feet wet. But this one somehow has that "Poseidon" feeling. I sort of caught myself waiting for that rogue tidal wave to hit and capsize this new "luxery cruise ship" - it's too big, too packed and full of the same old boring, rubbishy, tasteless stores you can find everywhere else. It kind of resembles a"Borg Cube" that's landed between Jungfernstieg and Gerhard-Hauptmann-Platz - it's so huge you just can't miss it. Even if you (like me) wanted to. Those brainless bargain-hunters have definately all been assilimated anyway...aber Hamburch, Du bist immer noch eine Perle!

It's not the biggest inner city shopping mall in Europe, not even in Germany. It is however Hamburg's biggest inner city mall. When they were building it, the Bild in Hamburg actually said it would be Europes biggest glass covered mall, the St. Enoch Centre in Glasgow has held that spot for over 20 years and the Europa Passage doesn't even come close.

I went there about Two weeks ago whilst in Hamburg, and found it uncomfortable to shop there, it get's narrower the higher up you get, there is one information desk and no maps of the layout anywhere to be found, so the result is a large mass of shoving at the info desk and a severly overcrouded atmosphere.

Must say I expected more after the write ups in the press but I was disappointed to say the least.

Something on my own doorstep and I have not been there. I will have to go and hand out some flyers, anywhere a mass gathers.

It's worth seeing just to appreciate the architecture if nothing else. I know what Didsbury's means about the Poseiden effect. It is a bit like being in an upturned ship or even a giant McDonald's arch.

I must admit that I didn't like the Europa Passage, sure it looks pretty enough but there is something wrong about it ... not sure but it felt far to busy, cramped and left me feeling cold.

Apart from a couple of shops (the HIFI shop and the Kipling bag shop on the outside) I don't think I or my wife will be going back in for a while.

This Mall is really uncomfortable to shop for - bad service - as usually in Germany - my girlfriend bought me some pants from the Levi´s Store there (Europa Passage - Ballindamm 40) - after one day those pants ripped apart (100 Euros) - they didn't want to take them back or give us some other ones - they offered sending them in to the Levi's HQ - after 4 Weeks we might would get them back either fixed or new

The Food Section is low Quality - since the restaurant owners need to pay off a high monthly rent - the food that is beeing served is therefore "CV-Food" means heated up BS

In terms of finding the stores - there is not really a map system that would help finding stores - it took us a while to find the Levi's store - today I wish we would have never found it

Opening Hours just basic german standard - means open till 20.00 o'clock - at 19.45 the service Personal gets already nervous and starts closing down

Still don't understand why german Malls don't have Movie Theaters - and the small Europa Passage (smaller than the other Hamburg malls - like HeroldCenter etc.) also has no Movie Theater

So if you like weird air circulation - crowded stressful walks - bad service - ridiculous food and enjoy beeing overcharged for something you get everywere else cheaper --> pay a visit in the nutshell like Europa Passage

Jesus, you can't blame an entire shopping centre just because you had a bad experience in one store. And your belief that all shopping centres should have a cinema attached is frankly bizarre - why on earth should they? Because they do in America?

Europe´s largest inner-city mall? Extraordinarily interesting. Yaaaaawn...

The place for all the build-up and hype is very disappointing. Soulless, cold and uninviting.

The only thing going for it is the Thalia bookstore, which has an amazing selection in English and other foreign languages. You can curl up on the sofa and read while taking in the view of the Binnenalster.